10 Minute Blog: Magazines

The other day I decided to make another go at a new vision board and after looking through the small pile at home, realized I needed to pick more up on my next trip to Target later in the day. I puttered around the store for a while and finally made it to the rear where the books are found. Side note: how come Target keeps rearranging their stores so we can’t find anything? I wheeled the cart around the book and electronics area a few times but couldn’t find the magazines. It seems they no longer have a large selection like I remembered.

I finished my shopping and finally found a couple magazines near the checkout but for a vision board, you need a bit more variety than was offered there. Later in the day I was at my neighborhood drugstore for a couple items Target didn’t carry. Again, I looped around the school supplies and greeting card area where they are usually found. The magazine section was gone aside from a paltry few offerings by the prescription checkout. The young woman behind the counter gave me a quizzical look when I asked where all the magazines were.

When did this happen? And when did individual issues start costing 5, 6 and 15! dollars? I remember when a subscription for a year was $12 and to buy them in the store was generally under $2. I guess I am deeply out of touch with the magazine industry although it really shouldn’t surprise me since the newspaper industry (which I spent 20 years in) has gone the same way.

My last hope is Barnes and Noble. I generally browse the magazine section there and last I checked they had a pretty robust offering. The question is will it break the bank!

Do you still read magazines?

MC